Christian Toetzke is a German entrepreneur known for revolutionising mass-participation endurance sports. He has played a key role in organising major triathlons, cycling races and marathons, and founded Upsolut Sports AG, later selling it to Lagardère Sports. In 2017 he cofounded Hyrox, a global fitness racing competition that blends endurance running with functional workouts, creating a standardised competitive platform for gym enthusiasts. Under his leadership, Hyrox has rapidly expanded worldwide, bridging the gap between traditional endurance sports and functional fitness. Toetzke’s innovative approach continues to shape the fitness industry, attracting a wide range of athletes.